In my OU capstone class, I got to create and design a complete PR campaign with eight other classmates to help rebrand, manage and promote the not-for-profit Villages OKC company to gain new members and sponsors. We met regularly with the Villages OKC executive team, conducted and hosted interviews, designed surveys, and researched budgets, advertising and marketing strategies for company and presented final results and data to the board. Click below to see our final presentation and our completed plan book!